E-COMMERCE
Transacting via the Internet is gaining popularity especially among businesses or B2B transactions, as they are popularly known. While software professionals handle the technical side of such businesses, professionals from marketing, advertising, management and accounting are required to handle the physical aspects of the business. Creativity also plays a key role in e-commerce as face-to-face communication is reduced to a large extent giving way to interactive portals. This translates into employment opportunities for writers, editors, graphic designers and multimedia professionals. Web designing and content are very important as the computer screen replaces the face of the businessman, content and presentation decide whether a customer wants to continue doing business using the website. This also necessitates new ways to manage customer relationships.

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